A company could spend thousands on an ethics training program that has no affect on its employees. Especially in this challenging economy, people want to know, what is the ROI for an ethics training program? While the answer is debatable…I mean, how do you quantify the ethical infractions that DIDN’T happen? I certainly understand the concern for provable results for a program like this! I encourage you to take a deeper look at the actual training module to determine what results it could yield. I argue that if the training incorporates the essential elements that my new project demonstrates, results will be obvious and will be felt throughout the entire organization!
I am tired of seeing the effects of ineffective ethics training. After 23 years in this business, I have determined that successful ethics training has common ingredients. The most important element is ongoing training, not just a one-time keynote without any follow up communication, training or reinforcement. This is precisely the reason that my friends at Voyageur One, Inc. (whom has been introduced in my newsletters) and I are launching the first ever, “Navigating through the Rapids of Ethics,” a four-month long, ethics workshop. (Below I outline what components are included in this training.)
Why does ethics training fail? There are many answers to this question…..Maybe the two hours of ethics training a year is not enough to make a difference? Maybe the training content is not relevant to employees’ daily responsibilities? Could it be that it’s purely web-based and seeks to be compliant rather than effective? Maybe it’s a great showdown but does not have the buy in or respect of participants. Does the training speak frankly to what are the real hot buttons facing employees?
An ongoing program that addresses ethical leadership, moral awareness, and decision making is a must! A program that speaks frankly to the heart of the matter and that can relate ethical behavior to participants’ daily lives will be much more effective and will yield results for the long term! An ethics training program that provides the tools to create an ethical climate is the only way to approach ethics training!
Ethics training is not just a nicety that looks good to everyone else! It’s a necessity if you want to decrease the odds of ethical problems before they become a potentially expensive legal problem, a public relations nightmare or a trauma to employee morale. How much would you invest to preserve your company’s reputation, growth and profits? We have seen seemingly indestructible Fortune 500 companies collapse due to one major ethical violation, on a regular basis for the last few years! Let me ask….What are you doing to maintain your organization’s ethical culture?
I am excited to bring you “Navigating through the Rapids of Ethics,” kicking off on September 24th in the Chicago area (all day seminar) with Voyageur One, Inc. Participants or ‘rafters’ will have the advantage of my 23 years of experience researching, speaking and writing on the long term benefits of ethics and values. Rafters will be outfitted with challenging case studies, assignments and given the tools and techniques to deal with murky waters of ethics in their day-to day life! The adventures who participate will have ongoing, personal access to me and my resources, to help you apply learned techniques to your current professional challenges.
Normally, the benefits included in this program would be near $20,000, which is what a client would normally pay for these benefits. However, this workshop is under $4,000.
So let me ask….Is your reputation worth $4000?
Navigating through the Rapids of Ethics includes:
* Two full days of training dealing with case studies, human resources issues and workplace challenges, with practical techniques and strategies to make tough decisions. (to take place in the Chicago SW Marriott, in Burr Ridge on September 24th and December 10, 2009).
* Two of my e-books:
o Trust Me! Insights into Ethical Leadership.
o Taking the High Road: How to Succeed Ethically When
Others Bend the Rules!
* Access to articles that I have written; research and resources for ongoing training and development.
* Personal communication between you and I, for additional support and insights from September 24, 2009 through January 29, 2010.
* Exclusive, 4-month “Navigating through the Rapids of Ethics” newsletter designed specifically for program participants, featuring articles, research and resources on topics like ethics, transparency, decision making, values based leadership and more.
* Flash Drive including all materials.
While your reputation is certainly worth the $20,000 investment that these benefits deliver…this program, is brought to you by Voyageur One, Inc. and Frank C. Bucaro & Associates for $3,900. If you or someone you know may be interested, please contact me or Meg Wojtas at 800-784-4476 / firstname.lastname@example.org.